Eggxactly!

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I often use short clips from a variety of television programmes; there is no shortage of business and economics shows at the moment.  I recently showed a clip of James Seddon, owner of eggxactly, from the 2006 series of Dragons’ Den when discussing research and development.  Keen to find out how he was getting on, I dropped him an email.  Here is his reply:

Hi Steve

Thank you for your email. I’m afraid things didn’t work out with the Dragons, and I have carried on with the development on my own. We have experienced a major problem in mass-producing the heating elements, which is now resolved. We plan to start production here in the UK in the next few months.

Kind regards

James Seddon

I can only wish him the best of luck.

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Sometimes I really hate Sainsbury’s

I know that when I go to Sainsbury’s they are a bit more expensive than their rivals. So what really annoys me? On a few products dotted around Sainsbury’s they advertise that the item is the same price as in Tesco. What do I infer from this piece of promotion? That everything else in the shop is more expensive!

These signs just remind me that I should buy everything else from Tesco.

Sainsbury's Price Check

Not an exemplar piece of promotion.

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